/* marketingcanvas.net - the three tools (M3, M4, Revenue Equation), carried over from the single-page site as found on 23 Oct 2026. */
#mcm-m3{--bg:#FFFFFF;--card:#F5F5F5;--border:#D1D1D1;--dim:#767676;--mid:#484848;--body:#333333;--main:#1A1A1A;--acq:#0DB14B;--ret:#ED1B2F;--stim:#FDB913;--rev:#F37021;--calc:#007A66;--lock:#A3A3A3;font-family:'Space Grotesk',sans-serif;background:var(--bg);color:var(--main);padding:36px 20px 44px;box-sizing:border-box;-webkit-font-smoothing:antialiased}
#mcm-m3 *{box-sizing:border-box;margin:0;padding:0}
.m3-wrap{max-width:860px;margin:0 auto}
.m3-eyebrow{display:flex;align-items:center;gap:10px;margin-bottom:12px}
.m3-eyebrow-line{height:2px;width:24px;background:linear-gradient(90deg,#005BAA,#0DB14B);flex-shrink:0}
.m3-eyebrow-lbl{font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.14em;color:var(--dim);text-transform:uppercase}
.m3-title{font-size:clamp(22px,3.5vw,34px);font-weight:700;letter-spacing:-.025em;line-height:1.1;margin-bottom:9px}
.m3-title span{color:#F37021}
.m3-sub{font-size:14px;color:var(--mid);line-height:1.65;max-width:500px;margin-bottom:28px}
.m3-curve-wrap{background:var(--card);border-radius:12px;border:1px solid var(--border);padding:24px 14px 12px;position:relative;overflow:hidden;margin-bottom:10px}
.m3-grid-bg{position:absolute;inset:0;width:100%;height:100%;opacity:.04;pointer-events:none}
.m3-svg{width:100%;display:block;cursor:default}
.m3-curve-path{stroke-dasharray:1400;stroke-dashoffset:1400;transition:stroke-dashoffset 1.8s cubic-bezier(.4,0,.2,1)}
.m3-glow-path{stroke-dasharray:1400;stroke-dashoffset:1400;transition:stroke-dashoffset 1.8s cubic-bezier(.4,0,.2,1)}
.m3-curve-path.drawn,.m3-glow-path.drawn{stroke-dashoffset:0}
@keyframes m3pulse{0%,100%{r:22;opacity:.08}50%{r:30;opacity:.16}}
.m3-pulse{animation:m3pulse 2.5s ease-in-out infinite}
.m3-btn-row{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;margin-bottom:18px}
.m3-btn{padding:10px 6px;border-radius:8px;text-align:center;background:var(--card);border:1px solid var(--border);color:var(--dim);font-family:'Space Grotesk',sans-serif;font-size:13px;font-weight:500;cursor:pointer;transition:all .2s}
.m3-btn:hover{transform:translateY(-1px)}
@keyframes m3panelIn{from{opacity:0;transform:translateY(12px)}to{opacity:1;transform:translateY(0)}}
.m3-panel{border-radius:12px;border:1px solid var(--border);background:var(--card);overflow:hidden;margin-bottom:14px;animation:m3panelIn .4s cubic-bezier(.16,1,.3,1) forwards}
.m3-panel-head{padding:20px 24px;display:flex;align-items:flex-start;justify-content:space-between;gap:18px}
.m3-panel-badge{display:flex;align-items:center;gap:8px;margin-bottom:7px}
.m3-panel-dot{width:8px;height:8px;border-radius:50%;flex-shrink:0}
.m3-panel-badge-lbl{font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.12em;text-transform:uppercase}
.m3-panel-name{font-size:clamp(18px,2.5vw,26px);font-weight:700;letter-spacing:-.02em;margin-bottom:4px}
.m3-panel-tagline{font-size:13px;font-weight:500;font-style:italic}
.m3-panel-icon{width:50px;height:50px;flex-shrink:0;border-radius:10px;display:flex;align-items:center;justify-content:center;font-size:24px}
.m3-panel-body{display:grid;grid-template-columns:1fr 1fr}
.m3-panel-cell{padding:18px 24px}
.m3-panel-cell.br{border-right:1px solid #D1D1D1}
.m3-panel-cell.bb{border-bottom:1px solid #D1D1D1}
.m3-cell-title{font-family:'Space Mono',monospace;font-size:9px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--dim);margin-bottom:9px}
.m3-cell-title.red{color:var(--ret)}
.m3-cell-title.green{color:var(--acq)}
.m3-cell-text{font-size:13px;line-height:1.72;color:var(--body)}
.m3-cell-text.small{font-size:12.5px;color:var(--mid)}
.m3-cell-text.italic{font-style:italic}
.m3-chips{display:flex;flex-wrap:wrap;gap:4px}
.m3-chip{display:inline-block;padding:3px 9px;border-radius:3px;font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.04em}
.m3-empty{padding:32px;text-align:center;background:var(--card);border-radius:12px;border:1px solid var(--border);margin-bottom:14px}
.m3-empty-lbl{font-family:'Space Mono',monospace;font-size:11px;letter-spacing:.12em;color:#767676}
.m3-foot{padding:12px 18px;background:var(--card);border-radius:9px;border:1px solid var(--border);display:flex;gap:10px;align-items:flex-start}
.m3-foot-icon{color:#005BAA;font-size:13px;flex-shrink:0;margin-top:1px}
.m3-foot-txt{font-size:11px;color:var(--dim);line-height:1.65;font-family:'Space Mono',monospace}
.m3-foot-txt strong{color:var(--mid)}
@media(max-width:600px){.m3-panel-body{grid-template-columns:1fr}.m3-panel-cell.br{border-right:none}.m3-btn-row{grid-template-columns:repeat(2,1fr)}}


#mcm-m4{--bg:#FFFFFF;--card:#F5F5F5;--border:#D1D1D1;--dim:#767676;--mid:#484848;--body:#333333;--main:#1A1A1A;--acq:#0DB14B;--ret:#ED1B2F;--stim:#FDB913;--rev:#F37021;--calc:#007A66;font-family:'Space Grotesk',sans-serif;background:var(--bg);color:var(--main);padding:36px 20px 44px;box-sizing:border-box;-webkit-font-smoothing:antialiased}
#mcm-m4 *{box-sizing:border-box;margin:0;padding:0}
.m4-wrap{max-width:860px;margin:0 auto}
.m4-eyebrow{display:flex;align-items:center;gap:10px;margin-bottom:12px}
.m4-eyebrow-line{height:2px;width:24px;background:linear-gradient(90deg,#BCBEC0,#F37021);flex-shrink:0}
.m4-eyebrow-lbl{font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.14em;color:var(--dim);text-transform:uppercase}
.m4-title{font-size:clamp(22px,3.5vw,34px);font-weight:700;letter-spacing:-.025em;line-height:1.1;margin-bottom:9px}
.m4-title span{color:#39BB9D}
.m4-sub{font-size:14px;color:var(--mid);line-height:1.65;max-width:500px;margin-bottom:28px}
.m4-curve-wrap{background:var(--card);border-radius:12px;border:1px solid var(--border);padding:24px 14px 12px;position:relative;overflow:hidden;margin-bottom:10px}
.m4-grid-bg{position:absolute;inset:0;width:100%;height:100%;opacity:.04;pointer-events:none}
.m4-svg{width:100%;display:block;cursor:default}
.m4-stair-path{stroke-dasharray:1600;stroke-dashoffset:1600;transition:stroke-dashoffset 1.8s cubic-bezier(.4,0,.2,1)}
.m4-glow-path{stroke-dasharray:1600;stroke-dashoffset:1600;transition:stroke-dashoffset 1.8s cubic-bezier(.4,0,.2,1)}
.m4-stair-path.drawn,.m4-glow-path.drawn{stroke-dashoffset:0}
@keyframes m4pulse{0%,100%{r:22;opacity:.08}50%{r:30;opacity:.16}}
.m4-pulse{animation:m4pulse 2.5s ease-in-out infinite}
.m4-btn-row{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;margin-bottom:18px}
.m4-btn{padding:10px 6px;border-radius:8px;text-align:center;background:var(--card);border:1px solid var(--border);color:var(--dim);font-family:'Space Grotesk',sans-serif;font-size:13px;font-weight:500;cursor:pointer;transition:all .2s}
.m4-btn:hover{transform:translateY(-1px)}
@keyframes m4panelIn{from{opacity:0;transform:translateY(12px)}to{opacity:1;transform:translateY(0)}}
.m4-panel{border-radius:12px;border:1px solid var(--border);background:var(--card);overflow:hidden;margin-bottom:14px;animation:m4panelIn .4s cubic-bezier(.16,1,.3,1) forwards}
.m4-panel-head{padding:20px 24px;display:flex;align-items:flex-start;justify-content:space-between;gap:18px}
.m4-panel-badge{display:flex;align-items:center;gap:8px;margin-bottom:7px}
.m4-panel-dot{width:8px;height:8px;border-radius:50%;flex-shrink:0}
.m4-panel-badge-lbl{font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.12em;text-transform:uppercase}
.m4-panel-name{font-size:clamp(18px,2.5vw,26px);font-weight:700;letter-spacing:-.02em;margin-bottom:4px}
.m4-panel-tagline{font-size:13px;font-weight:500;font-style:italic}
.m4-panel-icon{width:50px;height:50px;flex-shrink:0;border-radius:10px;display:flex;align-items:center;justify-content:center;font-size:26px}
.m4-meter{display:flex;align-items:center;gap:10px;margin-top:10px}
.m4-meter-lbl{font-family:'Space Mono',monospace;font-size:9px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--dim);white-space:nowrap}
.m4-panel-body{display:grid;grid-template-columns:1fr 1fr}
.m4-panel-cell{padding:18px 24px}
.m4-panel-cell.br{border-right:1px solid #D1D1D1}
.m4-panel-cell.bb{border-bottom:1px solid #D1D1D1}
.m4-cell-title{font-family:'Space Mono',monospace;font-size:9px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--dim);margin-bottom:9px}
.m4-cell-title.red{color:var(--ret)}
.m4-cell-title.green{color:var(--acq)}
.m4-cell-text{font-size:13px;line-height:1.72;color:var(--body)}
.m4-cell-text.small{font-size:12.5px;color:var(--mid)}
.m4-cell-text.italic{font-style:italic}
.m4-chips{display:flex;flex-wrap:wrap;gap:4px}
.m4-chip{display:inline-block;padding:3px 9px;border-radius:3px;font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.04em}
.m4-examples{display:flex;flex-wrap:wrap;gap:5px;margin-top:8px}
.m4-ex-tag{padding:3px 8px;border-radius:20px;font-size:11px;font-weight:500;background:#E8E8E8;color:var(--mid);border:1px solid var(--border)}
.m4-empty{padding:32px;text-align:center;background:var(--card);border-radius:12px;border:1px solid var(--border);margin-bottom:14px}
.m4-empty-lbl{font-family:'Space Mono',monospace;font-size:11px;letter-spacing:.12em;color:#767676}
.m4-foot{padding:12px 18px;background:var(--card);border-radius:9px;border:1px solid var(--border);display:flex;gap:10px;align-items:flex-start}
.m4-foot-icon{color:#39BB9D;font-size:13px;flex-shrink:0;margin-top:1px}
.m4-foot-txt{font-size:11px;color:var(--dim);line-height:1.65;font-family:'Space Mono',monospace}
.m4-foot-txt strong{color:var(--mid)}
@media(max-width:600px){.m4-panel-body{grid-template-columns:1fr}.m4-panel-cell.br{border-right:none}.m4-btn-row{grid-template-columns:repeat(2,1fr)}}


#mcm-s2{--bg:#FFFFFF;--card:#F5F5F5;--card2:#EBEBEB;--border:#D1D1D1;--bord2:#C0C0C0;--dim:#767676;--mid:#484848;--body:#333333;--main:#1A1A1A;--acq:#0DB14B;--ret:#ED1B2F;--stim:#B08800;--rev:#F37021;--calc:#007A66;--lock:#A3A3A3;font-family:'Space Grotesk',sans-serif;background:var(--bg);color:var(--main);padding:36px 20px 44px;box-sizing:border-box;-webkit-font-smoothing:antialiased}
#mcm-s2 *{box-sizing:border-box;margin:0;padding:0}
.s2-wrap{max-width:900px;margin:0 auto}
.s2-eyebrow{display:flex;align-items:center;gap:10px;margin-bottom:12px}
.s2-eyebrow-line{height:2px;width:24px;background:linear-gradient(90deg,#F37021,#FDB913);flex-shrink:0}
.s2-eyebrow-lbl{font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.14em;color:var(--dim);text-transform:uppercase}
.s2-title{font-size:clamp(22px,3.5vw,34px);font-weight:700;letter-spacing:-.025em;line-height:1.1;margin-bottom:9px}
.s2-title span{color:var(--rev)}
.s2-sub{font-size:14px;color:var(--mid);line-height:1.65;max-width:540px;margin-bottom:24px}
.s2-eq{display:flex;align-items:center;flex-wrap:wrap;gap:6px 4px;padding:13px 18px;margin-bottom:20px;background:var(--card);border:1px solid var(--border);border-radius:9px}
.s2-eq-v{font-family:'Space Mono',monospace;font-size:13px;font-weight:700;padding:4px 9px;border-radius:4px;border:1px solid transparent;transition:all .25s}
.s2-eq-op{font-family:'Space Mono',monospace;font-size:14px;color:var(--dim);padding:0 2px}
.s2-eq-v.vcalc{color:var(--calc);background:transparent;border-color:transparent}
.s2-eq-v.vdim{color:var(--dim);background:var(--card2);border-color:var(--border)}
.s2-eq-v.vrev{color:var(--rev);background:#F3702118;border-color:#F3702144}
.s2-eq-v.va{color:var(--acq);background:#0DB14B18;border-color:#0DB14B44;box-shadow:0 0 0 2px #0DB14B33}
.s2-eq-v.vr{color:var(--ret);background:#ED1B2F18;border-color:#ED1B2F44;box-shadow:0 0 0 2px #ED1B2F33}
.s2-eq-v.vs{color:var(--stim);background:#FDB91318;border-color:#FDB91344;box-shadow:0 0 0 2px #FDB91333}
.s2-lever-hd{font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.14em;color:var(--dim);text-transform:uppercase;margin-bottom:9px}
.s2-levers{display:grid;grid-template-columns:repeat(3,1fr);gap:8px;margin-bottom:18px}
.s2-lever{cursor:pointer;border-radius:9px;padding:13px 9px;font-family:'Space Grotesk',sans-serif;font-size:13px;font-weight:600;background:var(--card);border:1px solid var(--border);color:var(--dim);text-align:center;transition:all .2s}
.s2-lever:hover{transform:translateY(-1px)}
.s2-lever-tag{display:block;font-family:'Space Mono',monospace;font-size:10px;font-weight:700;letter-spacing:.1em;margin-bottom:3px}
.s2-lever-name{display:block;font-size:14px;margin-bottom:3px}
.s2-lever-m{display:block;font-family:'Space Mono',monospace;font-size:10px;opacity:.7}
.s2-lever.aa{background:#0DB14B18;border-color:#0DB14B66;color:var(--acq)}
.s2-lever.ar{background:#ED1B2F18;border-color:#ED1B2F66;color:var(--ret)}
.s2-lever.as{background:#FDB91318;border-color:#FDB91366;color:var(--stim)}
.s2-callout{padding:11px 16px;border-radius:9px;border:1px solid var(--border);background:var(--card);display:flex;gap:12px;align-items:flex-start;margin-bottom:18px;transition:border-color .3s}
.s2-callout-txt{font-size:11.5px;color:var(--body);line-height:1.65;font-family:'Space Mono',monospace}
.s2-callout-txt strong{color:var(--main)}
.s2-grid{display:grid;grid-template-columns:1fr 1fr;gap:11px;margin-bottom:12px}
.s2-col{background:var(--card);border:1px solid var(--border);border-radius:11px;overflow:hidden}
.s2-col-hd{padding:12px 18px;border-bottom:1px solid var(--border);display:flex;align-items:center;justify-content:space-between}
.s2-col-title{font-size:13px;font-weight:700}
.s2-col-badge{font-family:'Space Mono',monospace;font-size:9px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;padding:3px 7px;border-radius:3px}
.s2-col-badge.y0{background:#E8E8E8;color:var(--mid)}
.s2-col-badge.y1{background:#F3702122;color:var(--rev)}
.s2-rows{padding:5px 0}
.s2-row{display:grid;grid-template-columns:70px 1fr 106px;align-items:center;gap:7px;padding:6px 17px;border-bottom:1px solid var(--border);transition:background .2s}
.s2-row-lev{display:grid;grid-template-columns:70px 1fr 106px;grid-template-rows:auto auto;gap:3px 7px;padding:7px 17px 9px;border-bottom:1px solid var(--border);transition:background .2s}
.s2-row:last-child,.s2-row-lev:last-child{border-bottom:none}
.s2-ha{background:#0DB14B0A}.s2-hr{background:#ED1B2F0A}.s2-hs{background:#FDB9130A}.s2-hv{background:#F370210D}
.s2-vname{font-family:'Space Mono',monospace;font-size:11px;font-weight:700;letter-spacing:.04em;align-self:center}
.s2-vdef{font-size:11px;color:var(--mid);line-height:1.3;align-self:center}
.s2-ltag{display:inline-block;font-family:'Space Mono',monospace;font-size:9px;font-weight:700;padding:1px 5px;border-radius:2px;margin-left:4px;vertical-align:middle}
.s2-inp{background:var(--card2);border:1px solid var(--bord2);border-radius:5px;padding:5px 7px;font-family:'Space Mono',monospace;font-size:13px;font-weight:700;color:var(--main);text-align:right;width:100%;transition:border-color .2s,box-shadow .2s;-moz-appearance:textfield}
.s2-inp::-webkit-outer-spin-button,.s2-inp::-webkit-inner-spin-button{-webkit-appearance:none}
.s2-inp:focus{outline:none}
.s2-inp.ia:focus{border-color:var(--acq);box-shadow:0 0 0 2px #0DB14B22}
.s2-inp.ir:focus{border-color:var(--ret);box-shadow:0 0 0 2px #ED1B2F22}
.s2-inp.is:focus{border-color:var(--stim);box-shadow:0 0 0 2px #FDB91322}
.s2-cv{font-family:'Space Mono',monospace;font-size:13px;font-weight:700;text-align:right;align-self:center}
.s2-cv.rv{font-size:14px;color:var(--rev)}
.s2-cv.lk{color:var(--lock)}
.s2-sl-strip{grid-column:2/4;display:flex;align-items:center;gap:8px;padding-top:2px}
.s2-range{flex:1;-webkit-appearance:none;appearance:none;height:4px;border-radius:2px;outline:none;cursor:pointer;background:#D1D1D1}
.s2-range::-webkit-slider-thumb{-webkit-appearance:none;width:13px;height:13px;border-radius:50%;border:2px solid #FFFFFF;cursor:pointer;transition:transform .15s}
.s2-range::-moz-range-thumb{width:13px;height:13px;border-radius:50%;border:2px solid #FFFFFF;cursor:pointer}
.s2-range:hover::-webkit-slider-thumb{transform:scale(1.25)}
.s2-range.ra::-webkit-slider-thumb,.s2-range.ra::-moz-range-thumb{background:var(--acq)}
.s2-range.rr::-webkit-slider-thumb,.s2-range.rr::-moz-range-thumb{background:var(--ret)}
.s2-range.rs::-webkit-slider-thumb,.s2-range.rs::-moz-range-thumb{background:var(--stim)}
.s2-pct{font-family:'Space Mono',monospace;font-size:11px;font-weight:700;min-width:50px;text-align:right;white-space:nowrap;transition:color .2s}
.s2-delta{background:var(--card);border:1px solid var(--border);border-radius:11px;padding:16px 22px;margin-bottom:12px;display:grid;grid-template-columns:1fr 1px 1fr 1px 1fr;align-items:center}
.s2-dv{background:var(--border);height:34px}
.s2-di{text-align:center;padding:0 8px}
.s2-dlbl{font-family:'Space Mono',monospace;font-size:9px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--dim);margin-bottom:4px}
.s2-dval{font-family:'Space Mono',monospace;font-size:18px;font-weight:700}
.s2-dval.dp{color:var(--acq)}.s2-dval.dn{color:var(--ret)}.s2-dval.dz{color:var(--mid)}.s2-dval.dr{color:var(--rev);font-size:16px}
.s2-foot{padding:12px 18px;background:var(--card);border-radius:9px;border:1px solid var(--border);display:flex;gap:10px;align-items:flex-start}
.s2-foot-icon{color:#005BAA;font-size:13px;flex-shrink:0;margin-top:1px}
.s2-foot-txt{font-size:11px;color:var(--dim);line-height:1.65;font-family:'Space Mono',monospace}
.s2-foot-txt strong{color:var(--mid)}
@media(max-width:640px){.s2-grid{grid-template-columns:1fr}.s2-levers{grid-template-columns:1fr}.s2-delta{grid-template-columns:1fr}.s2-dv{display:none}.s2-row,.s2-row-lev{grid-template-columns:60px 1fr 88px}}